Making a great impression in person is just as important as being found online. Successful marketing isn’t just about having a great website or showing up high on search engine rankings – those may get you in the door. But having a planned approach to making a good impression on the phone when scheduling the appointment and ultimately on the job is what will be remembered.
There are many little things that can make your client’s experience positive and memorable. In fact, when done right, this approach is certain to generate referrals. Tim Nagle of Remodel Buddy has written a great article for Hanley Wood Remodeling about having a plan and how everything works together to build your service’s reputation.